Elon Musk’s X Appoints New Design Head with Crypto Expertise
- Benji Taylor, the new head of design at X, has a background in crypto product development.
- Taylor previously founded Los Feliz Engineering, which created the self-custody crypto wallet Family.
- Aave Labs acquired Family in 2023, where Taylor served as chief product officer until October.
- X is set to launch X Money in April, offering features like peer-to-peer transactions and cashback rewards.
- Musk indicated that X Money would operate in over 40 U.S. states and propose a yield of up to 6% on balances.
The hiring of Benji Taylor comes as X aims to enhance its financial services offerings, including the upcoming launch of X Money, which will facilitate various payment functionalities without explicitly mentioning any blockchain or cryptocurrency elements.
With the introduction of features like cashback rewards and a proposed yield on balances, X’s expansion into financial services marks a significant shift for the platform.(Source)
