The Telegram mini-game Catizen earned $16 million in in-game purchases and donated 1% to saving stray cats.
Telegram founder Pavel Durov stated that Catizen introduced millions to blockchain by using TON-based smart contracts for in-game rewards. Since its launch, Catizen has attracted over 26 million users, and its team has developed tools enabling other developers to easily launch projects on Telegram.
Catizen boasts a vibrant community of 25 million gamers, with 1.5 million users constantly online. It won first place in The Open League’s third season App Battle, drawing Binance Labs’ investment to support its growth.
With simple tap-to-earn mechanics, Catizen has spurred the adoption of cryptocurrencies, setting a new standard for integrating digital assets into social platforms. The strategic importance lies in its ability to popularize blockchain among mainstream users.
