Football legend Ronaldinho Gaúcho has hinted at re-entering the crypto scene despite his controversial history in the industry. On June 23, Ronaldinho posted on X, urging his audience to help bring cryptocurrency mainstream.
However, his announcement faced immediate backlash. On-chain investigator ZachXBT highlighted Ronaldinho’s past involvement in dubious crypto projects like World Cup Inu, Atari Chain, and Baby Doge. Ronaldinho’s prior venture saw him entangled in a $61 million pyramid scheme known as “18kRonaldinho,” which falsely promised high returns using his image without permission.
Ronaldinho joins a list of celebrities like Eminem and Conor McGregor who have ventured into the crypto world. However, celebrity-backed projects often lead to investor losses, as seen with recent meme coin dumps.
The broader implication is a cautionary tale about the risks involved when celebrities endorse financial products. This highlights the need for investor vigilance and regulatory scrutiny in the crypto market.
