Visa Study Highlights Trust as Key to Stablecoin Adoption
- U.S. willingness to use stablecoins rises from 36% to 56% with hypothetical bank-level fraud protection and deposit insurance.
- The study surveyed over 45,000 respondents globally, including a sample of 2,192 U.S. adults.
- 45% of U.S. respondents would accept a slower transfer for improved fraud protection.
- 36% of Americans reported experiencing cross-border payment scams.
- 44% expressed concern over AI-enabled fraud like deepfakes.
Visa’s research indicates that trust and consumer protection are major barriers to mainstream stablecoin adoption, more so than technological issues.
The study suggests that offering bank-level protections could significantly increase stablecoin usage in the U.S., highlighting the importance of consumer trust in financial products.( Source)
