Football legend Lionel Messi promoted Solana memecoin Water (WATER) on his Instagram story, reaching his 504 million followers. This endorsement led to a temporary 60% surge in WATER’s value, which settled at a 4.5% gain.
Water aims to differentiate itself by funding global charities and research organizations. It is the first memecoin to secure a major celebrity endorsement, having raised $42 million in SOL during its pre-sale.
The token boasts a $73.6 million market cap and over $105 million daily trading volume. Vitalik Buterin has advocated for meme projects with social good, aligning with Water’s mission.
Messi’s involvement adds significant credibility and could pave the way for more socially impactful crypto projects in the future.
