OpenAI Tests Ads in ChatGPT for Free and Go Users in the U.S.
- OpenAI is testing ads in ChatGPT for Free and Go users in the United States, excluding Plus, Pro, Business, Enterprise, and Education plans.
- Ads are labeled as sponsored and do not influence ChatGPT’s responses; they are visually separated from user interactions.
- The ad test aims to fund infrastructure costs and expand access to AI tools following the global rollout of the lower-cost ChatGPT Go tier.
- Advertisers will not have access to user data or chat histories; targeting is based on discussed topics, past ad interactions, and memory data.
- Users can control ad personalization settings, dismiss specific ads, view ad history, and opt out of personalization or data retention.
- Ads are restricted from sensitive topics like health or politics and accounts belonging to users under 18. This test will guide future ad format developments.
OpenAI has begun testing ads within its ChatGPT platform for Free and Go users in the U.S., aiming to support infrastructure costs while maintaining privacy by keeping user data inaccessible to advertisers.
Source (3.2)https://cryptobriefing.com/openai-begins-testing-ads-in-chatgpt-for-free-and-go-users-in-the-us/?rand=59535
